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Sam Steele

NZ Lead Auctioneer


Lead Auctioneer for Ray White New Zealand Sam Steele uses his immense experience to add to Ray White’s already stellar auction clearance rate. Having called thousands of auctions nationwide and sold billions of dollars in value, Sam understands the complexities of each individual transaction.

An award-winning auctioneer, Sam uses his in-depth knowledge across all asset categories to ensure not only stand out results for his clients but an enjoyable experience.

Sam prides himself on ensuring auctions are conducted with professionalism, clarity and enthusiasm. Sam is regularly called upon by the media for commentary in the marketplace.

No stranger to performance under pressure – Sam spent years as an athlete competing internationally for New Zealand and on the professional circuit.